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What you get
How it works
Pricing
Signal
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Try a free read
Signal · Infographic
Priced right, still not selling
One axis, three positions, and only two of them say anything.
Price is a position signal, and the middle of the price axis sends none
A price axis running left to right from cheaper to more expensive. It is drawn solid green at both ends and broken into an amber dashed segment across the middle. A filled mark at the cheap end is a clear cheap default, chosen for the price. A filled mark at the expensive end is a clear premium claim, paid for on trust. Between them an open amber mark sits on the broken stretch, marked no signal sent, because a middle price is not cheap enough to win on price and not premium enough to win on trust.
MARKLENS · SIGNAL
Price is a position signal.
One axis, three positions, and only two of them say anything.
Clear cheap default
No signal at all
Clear premium claim
Buyers know what they are getting,
and choose it for the price.
Not cheap enough to win on price,
not premium enough to win on trust.
Buyers know what they are getting,
and pay for the trust.
CHEAPER
MORE EXPENSIVE
REASON TO CHOOSE: PRICE
NO REASON TO CHOOSE
REASON TO CHOOSE: TRUST
Same product. The price picks the claim.
ILLUSTRATIVE FRAMEWORK: NOT A DATASET
marklens.ai
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